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Vélora — Premium Apparel Brand Identity & Product Label

Developed a refined visual identity and packaging system for Vélora, a premium apparel brand focused on timeless style, quality materials, and elevated craftsmanship.The project features a…

Project details

Developed a refined visual identity and packaging system for Vélora, a premium apparel brand focused on timeless style, quality materials, and elevated craftsmanship.The project features a sophisticated black, charcoal, ivory, and gold color palette, custom woven clothing labels, care labels, branded hang tags, and garment details designed to create a cohesive luxury experience from the product itself through to the packaging.Design Focus:Premium clothing labels & tagsApparel branding & visual identityProduct packaging designTypography & luxury brand stylingWoven garment detailsPrint-ready brand applicationsBrand Direction: Modern, understated, sophisticated, and built around the idea of refined details, superior fabrics, and lasting impressions.